Behind the Name

“90”:

The 90 minutes of a soccer match symbolize a unique “story” that unfolds on the field. Each game has a clear beginning and end, filled with triumphs and setbacks, mirroring the larger journeys we experience in life.

The “+” (plus):

The "+" symbolizes the "added time" at the end of each half— a chance to reclaim lost moments. For us, this "added time" reflects our commitment to positively impacting or adding to the story of every young person in our project. 

“Project”:

“Project" represents our dedication to continuous, collaborative growth. Soccer becomes more than a game; it’s a powerful tool for building community, fostering an inclusive environment, nurturing character, leadership, and mental wellness, and creating opportunities for our stories to inspire and connect through the beautiful game.